Introducing Real Estate 2.0

Reavia goes into stealth mode

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We are launching a teaser site for our new service called reavia. It will launch in the summer, and will roll-out a number of firsts for the real estate industry. We are really excited about it. Check out the teaser at www.reavia.com

We would love to have your feedback on the site and the concept, so please feel free to add to the forum or comment on the blog.

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Is it possible to be famous for $100

Great article on the ideas for using just $100 to market yourself and your business venture.
I guess the conclusion is that $100 is not enough, but not much more is needed to really power your exposure engine.

» Blog Archive » Got 100 dollars? 7 Experts share budget website marketing tips

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Is it possible to be famous for $100

Great article on the ideas for using just $100 to market yourself and your business venture.
I guess the conclusion is that $100 is not enough, but not much more is needed to really power your exposure engine.

» Blog Archive » Got 100 dollars? 7 Experts share budget website marketing tips

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Kicking off a Business Signals Session

So today I presented to an audience of IT professionals on the use of Business Signals to develop organisational priorities and strategies. It is based on the Wisdom of Crowds and is offered using a unique web-based tool that collects, categorises and reports the results. The reason that this is so interesting is that the group have just been formed from three smaller groups and are just starting an integration process. Basically it is perfect timing.

I love this approach to developing strategy, because it allows the organisation to voice not just the words, but also the feelings it has. It can be tremendously enlightening to read how frustrated or how happy someone is. It changes the way you process the information they are sharing. The best thing about it, though, is the speed with which you can learn exactly what you need to improve or target….and from experience gained doing these studies, the results are always right.

So, I think I will keep reporting this one as it progresses. It will run for just 28 days from start to end, with all of the emerging issues available in less than 5 days. Not bad when you think that most companies spend months trying to discover what their strategy should be. Stay tuned for more signals.

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Using signals to drive your business

This really does fall into the realm of really simple things. It is called business signals analysis and it goes something like this….

I have to create the new business strategy for the next 3-5 years. I have two choices. I could set it the same way I have for the last 20 years – to gather my management team at some location outside the office, eat well, drink well, and at the last moment agree a list that sort of looks something like an action plan – or I could try something different.

The something different that I have been using successfully is called Business Signals Analysis and it works by doing something really simple – asking your staff for their ideas and opinions on where the business should go. This “revolutionary” approach has a number of benefits…for one it is extremely accurate, very fast and builds strategies that tackle the issues that really affect your business success.

It uses three priniciples to create a direct channel between you and your staff:

  • anonymity – everything is said openly, honestly and “as it is”
  • free-speech – participants use their language to say what they want to say
  • power of the crowd – the aggregate answer from the crowd is likely to be more accurate than your best expert

The basic approach removes all of the filters that have been stopping you hearing what your business really needs and builds commitment to the new strategy by default. After all, it was your people that crafted the principles and targets of the strategy.

We are using this technique it build successful strategies for TietoEnator, and we are using it with our customers to drive closer alignment between the CIO and the business. I would be happy to tell you more, so if you are interested leave a comment and I will get back to you.

rgds

Mark

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Changing my role

I have just accepted a new role inside TietoEnator as part of a small team tasked with building growth and profitability strategies at a group level. This is a great opportunity to see and understand the wider workings of the company and I really excited about the year ahead.

One of the first things I discovered was the important “z-axis” for profitability strategies. I now know that there are three dimensions for a global enterprise seeking profit improvement. The x-axis is EBIT level – this is the absolute return from the business. The y-axis is the growth level – this is the pace, speed and energy of the business that helps it to be future-proofed. The elusive z-axis is interesting though – sort of the glue that keeps x and y moving in the right direction – and today it is global sourcing for a global company.

Global sourcing drives more than just cost level improvements. I believed it creates the creative friction that is needed to stimulate organic growth, and drives profitability not through cost reduction, but through speed, efficiency and enthusiam.

So the full colour picture for the modern global business is really made of RGB – offshore Resourcing, organic Growth and increasing the Bottom-line. If you can focus on the full colour picture, the future for your business will be more vibrant, more interesting and ultimately more rewarding for all that are involved. Why watch the world in the black and white, when you can have full colour with RGB?

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All the power of a MacBook and I go Speccy

I do not really think of myself as nostalgic, but clearly I am because while reviewing all of the wonderful widgets for the Mac I discovered the ZX Spectrum widget and now I am hooked…back to my childhood playing Manic Miner again. I forgot just how simple those games were – just move left or right or jump….brilliant. A classic example of how really simple things can bring great enjoyment.

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New Black MacBook

Got myself a new MacBook and I have to say I am really impressed. The set-up process on the Mac is so easy and the machine feels totally solid…everything just works. I need to get my hands on something like Cross-over or Parallels to get the few applications I need from the PC world. The major test for me was going to my SPS2007 site and editing it…it worked flawlessly inside Flock.

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Bots

Beautiful things bots. I have a feeling that these little critters are about to become the most important things to happen to computing since the introduction of the WWW. More later…

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Z-Axis Thinking

I was flying on a business trip my colleague, Jussi, and during the flight we started talking about what was the most valuable part of the job we do. We both thought that it was something related to being able to connect the dots, see the links, make the connections, identify the network relationships, join things up. We talked about this further, reflecting on our businesses way of looking at things (horizontally or vertically, x-axis or y-axis) and realised that what we did was the z-axis thinking…the bit that adds the extra dimension that connects the other two to provide a more complete picture.

This got me thinking further about whether z-axis thinking is a real thing…I started to think about examples of when the 3rd dimension adds something special or completes the picture and the most obvious example struck me…TV…the old RGB thing…because true colour needs all three. Perhaps in the business world, true colour (or the ability to see the real world) requires z-axis thinking, and perhaps the value we add is helping the business to see in true colour.

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